Here you can find a collection of our Newsletters, Videos, and Blog posts. We hope you find them interesting, educational, and they keep you up to date on what's happening with digital marketing.
Local SEO strategy refers to the overarching strategy or process used to optimize your site’s content and online presence for higher rankings. Local SEO strategy focuses on improving business rankings in local search engine results pages (SERPs). The difference...
In true Google fashion, the search engine giant has now come up with an update for its rich results guidelines. These updated guidelines are meant to better align rich results content with overall Google merchant guidelines. The new guidelines deny rich results for...
For years, Google’s SERPs have been including knowledge panels so users can find the required results quickly. In this article, we’ll discuss how knowledgepanels are created and how they work. Introduction to Knowledge Panels Knowledge panels/entity boxes are...
The month of June saw SEOs scrambling to keep up with a number of updates rolled out by Google, namely core, page experience, and spam updates. These updates also had SEOs scratching their heads, trying to figure out the exact cause of the change in rankings While the...
Last month, Google Search Central announced via Twitter “a new experience” called Search Console Insights “to help you better understand which content of yours resonates with your audiences.” According to Google – “This experience joins data from both Search...
Have a business that serves a specific location? It is important to develop an SEO strategy that can help you target local customers and rank higher in Google search. While all businesses can benefit from search engine optimization, certain industries like the...
Videos
SEO Part 1
Reviewing a website’s SEO in 2 minutes or less
SEO Part 2
Description: A deeper look into an SEO Audit Report